In a move set to transform how guests book spa treatments, Crave, a leader in guest engagement technology, has announced a cutting-edge integration with Book4Time, the premier spa management software provider for hotels and resorts. This partnership is designed to elevate the guest experience by making real-time spa bookings easier and more accessible through Crave’s in-room tablets, mobile apps, and web solutions.
The integration taps into Book4Time’s advanced features, such as dynamic price scheduling and the ability to book multiple appointments at once, providing guests with greater flexibility in planning their spa visits. Whether on a tablet, mobile device, or computer, guests can now enjoy a consistent and seamless booking experience across all platforms.
Sal Capizzi, VP of Marketing at Book4Time, highlighted the value this partnership brings to hoteliers and guests alike: “Our collaboration with Crave enables hotels to streamline the spa booking process, capturing more revenue while enhancing the guest experience. Guests no longer need to visit the spa in person, make a call, or risk missing out due to call abandonment during peak times.”
Crave’s messaging platform, already well-regarded for its ability to engage guests and drive interest, plays a crucial role in this integration. With 80% of hotel guests interacting with Crave tablets and 50% of those guests exploring spa information and services, the partnership with Book4Time is poised to optimise spa utilisation and boost revenue. The system can now promote real-time availability across multiple devices, using targeted messaging to fill vacant spa slots before they expire.
Andrew Cindrey, COO of Crave, expressed excitement about the collaboration: “Many of our clients already benefit from Book4Time’s powerful spa management tools, and our tablets have been instrumental in maximising spa bookings and revenues. By promoting real-time availability across tablets, mobile devices, and the web, we’re helping hotels capture every opportunity to enhance their guests’ experience and increase revenue.”
As the partnership between Crave and Book4Time unfolds, guests at participating hotels and resorts can look forward to a more convenient and enjoyable spa booking process, while hoteliers can anticipate greater efficiency and profitability in their spa operations. This collaboration marks another step forward in the ongoing evolution of guest services in the hospitality industry.
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