Hilton has unveiled a new premier program, ‘Hilton for Luxury’, designed exclusively for top-producing luxury travel advisors across its renowned luxury brands, including Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, LXR Hotels & Resorts, NoMad Hotels, and Signia by Hilton. This invitation-only program is set to transform how luxury travel advisors connect with Hilton’s world-class accommodations worldwide.
‘Hilton for Luxury’ marks a significant evolution from its predecessor, the Impresario program, by offering an even more refined and streamlined experience for luxury travel professionals. A key feature of this enhanced program is the ‘Hilton for Luxury Concierge Desk’, which provides dedicated support to advisors, a feature that has been widely requested by Hilton’s trusted partners. The concierge desk is poised to be a game changer in the industry, offering tailored services that cater to the unique needs of discerning clients.
The program serves as a comprehensive resource for luxury travel advisors, accessible through a dedicated private website that offers improved connectivity and exclusive benefits. Advisors participating in the ‘Hilton for Luxury’ program will enjoy direct access to exclusive offers from Hilton’s luxury brands, value-added perks, and the opportunity to connect directly with on-property hotel teams. Each participating hotel will have a dedicated team of ‘Hilton for Luxury Ambassadors’, ensuring that the program’s features and benefits are consistently delivered to advisors and their clients.
“As our luxury portfolio continues to grow, ‘Hilton for Luxury’ represents our ongoing commitment to providing elevated and seamless solutions for our top travel advisors,” said Frank Passanante, Senior Vice President and Global Head of Sales at Hilton. “Through this program, both advisors and their clients can benefit from Hilton’s industry-leading offerings to enhance the luxury travel experience.”
Clients of advisors in the ‘Hilton for Luxury’ program will enjoy a suite of top-tier benefits, including access to the best available rates, double Hilton Honors Points, complimentary breakfast for up to two guests, hotel credits per stay, next-category upgrades, and flexible check-in and check-out options based on availability. These perks are designed to ensure that every aspect of the guest’s stay is as luxurious and personalised as possible.
Hilton’s luxury portfolio now features 100 hotels and resorts in some of the world’s most sought-after destinations. Among the latest additions to this prestigious lineup is the NoMad Hotels brand, known for its artful design, exceptional dining, and inventive drinking experiences. Travellers can now book stays at NoMad London through Hilton’s channels, further expanding the range of luxurious experiences available under the Hilton umbrella.
As Hilton continues to expand its luxury offerings, the ‘Hilton for Luxury’ program underscores the brand’s commitment to delivering unparalleled service and exceptional experiences to both its travel advisors and their clients. Through this program, Hilton is setting a new standard for luxury travel, ensuring that both advisors and their clients enjoy the very best that the industry has to offer.
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