S Hotels and Resorts PCL, the international hospitality company under Singha Estate, is making significant strides in promoting eco-friendly tourism. In celebration of the global Plastic-Free July movement, this Thai-inspired company is rolling out unique holiday experiences centred on sustainability.
Known for its world-class standards and extensive international portfolio, S Hotels & Resorts manages and invests in high-quality hotels and resorts in sought-after locations worldwide. The company has developed its own distinctive lifestyle brands while partnering with leading names in the hospitality industry. This July, their focus is on reducing plastic waste and encouraging sustainable practices.
In Thailand, SHR’s sustainability efforts are making a tangible impact. At Santiburi Koh Samui, the Upcycling Project transforms old curtains and cushion covers into complimentary bags for guests, reducing waste and encouraging the use of eco-friendly alternatives to plastic bags. At SAii Phi Phi Island Village, guests join marine biologists in Sunday beach cleanups, removing almost 12,000 kilograms of marine and coastal waste in 2023. These regular communal events also offer guided trails to explore local biodiversity on land and water. At SAii Koh Samui Choengmon in Hanuman Bay, weekly beach and road cleaning sessions are followed by organic refreshments for participants.
In the Indian Ocean, CROSSROADS Maldives stands out as a fully plastic-free resort. Collaborating with the Maldives’ Ministry of Climate Change, Environment and Energy, the resort maintains its pristine natural environment by hosting eco-tourism classes for guests and local schoolchildren. The Junior Marine Biologist program educates young visitors about the effects of plastic pollution on marine life, while the Marine Discovery Centre showcases rotating exhibitions on coral diversity and the importance of conservation.
“To stay at the forefront of environmental stewardship, all SHR hotels take tangible actions to protect our planet,” said Michael Marshall, CEO of S Hotels and Resorts. “Our initiatives include phasing out single-use plastic, adopting electric vehicles for transportation, installing solar panels and on-site water treatment systems, providing water-refilling stations, and offering eco-friendly bathroom amenities. This July, as part of the global Plastic-Free July movement, we are excited to involve our guests in hands-on activities and experiences that contribute to a cleaner, more sustainable world.”
S Hotels and Resorts’ dedication to sustainability not only enhances the guest experience but also plays a significant role in global environmental efforts. As the momentum for environmentally responsible tourism grows, SHR’s initiatives set a benchmark for others in the industry to follow.
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