Sara started off her hospitality career back home in Gothenburg, realising it was her passion after trying a variety of front of house roles. She decided to study Hospitality Management, and after graduating spent a few years in hotel operations in at Scandic Copenhagen, before heading back to Uni to complete her Bachelor of Art in International Hospitality at SHMS, Swiss Hotel Management School, Switzerland. She graduated with First Class Honours and in the top of her year.
This gave her the opportunity to specialise in revenue management at Corinthia Hotels Limited in their London HQ. After a few years there, Sara joined The Hoxton Hotels as a Revenue Manager. Over the last years Sara has had the opportunity to work on a wide portfolio of hotels, gaining a significant understanding for implementation of revenue management systems and other hotel systems, building and re-structuring standard operation procedures, and designing reports that supports hotel teams to maximise revenue.